Lexus Cars: Elevating Luxury and Performance to New Heights
Lexus, a name that is associated with luxury, world-class performance, and excellence in innovation continues to write history when it comes to a new breed of personal transportation. Lexus is the luxury vehicle division of Japanese automaker Toyota Motor Corporation. Launched in 1989, Lexus has increasingly become a principal competitor globally to other luxury automakers.
Lexus products are sold in over 70 countries and territories worldwide and remain the leading premium marque in Japan. As the luxury arm of Toyota, Lexus uses what it claims is an obsessive attention to detail to its advantage.
Lexus was ranked number 30 on the list of 2013 Interbrand Best Global Brands. In 2016, Lexus was named the most reliable brand, first overall, and first among mass-market brands in Consumer Reports annual auto-reliability rankings for the second consecutive year.
In the same annual report, Lexus models dominated the top spot in five out of nine car segments. Lexus has been the highest-ranked nameplate in Consumer Reports’ Annual Auto Surveys every year since 1993.
A Legacy of Luxury and Precision Engineering
Established in 1989 as part of the luxury division of Japanese automaker Toyota, Lexus rapidly established itself as a leading manufacturer of automobiles that exemplify luxury through quality and attention to detail for those who desire nothing but the best. Precision-engineered and offered as an exemplar of sophisticated technology and contemporary design, each Lexus model underscores the elegance of fine artisan craftsmanship.
From flagship luxury sedan, like the LS (pictured), to smaller nimbler sports sedan, like the IS, every car in the Lexus line demonstrates the brand’s commitment to craftsmanship and dedication to excellence. The resulting quality and customer experience has earned Lexus awards and accolades for the past two decades.
Craftsmanship and Innovation
Come into a Lexus and you’ll find yourself in a cocoon of comfort and elegance – premium materials, superb workmanship, and advanced technology fuse into a peerless drive.
Feel the distinction in the intricately hand-stitched leather upholstery, the human-centered infotainment system, and the serene quietude in the cabin. It all stems from an elevated degree of detailing that begins the moment you get in.
Unmatched Performance and Reliability
Lexus cars may be renowned for their luxury, but don’t make the mistake of thinking they are lacking when it comes to performance. Their engines roar and thunder, and their handling is a delight.
From freeway cruising to winding mountain roads, the pure excitement of performance is delivered with the luxury of comfort. Sophisticated engineering and technology underscore how every Lexus is designed to perform and engineered to endure.
Leading the Way in Sustainability
More recently, Lexus has led the way in sustainability and environmental stewardship, with its commitment to cutting carbon. Its hybrid and electric vehicles ride on a cloud of green ethics.
Lexus offers everything for the eco-minded motorist, from the highly fuel-efficient ES Hybrid to the all-electric UX 300e, helping to build a sustainable future through the adoption of hybrid and electric tech.
The Epitome of Luxury and Performance
In conclusion, Lexus cars are the best models for those looking for power and luxury. With decades of tradition in engineering, care for details, and advanced technologies, Lexus is showing the world that there is always a way to make your next car even better than the last one.
If you’re a fan of the dainty coolness of the Lexus sedan or the rugged drivability of the Lexus SUV, one thing’s for sure: Lexus cars are engines of perfection. Perfectly engineered and designed, Lexus’s cars prove that there’s always something more to offer – after all, Lexus never compromises on delivering the best driving experience ever.
Questions and Answers
- What sets Lexus apart from other luxury automakers?
Lexus carries the promise of obsessive attention to detail, precision engineering, and perfection in craftsmanship, thus becoming one of the renowned producers of luxury cars in the world.
- How does Lexus ensure an unmatched driving experience for its customers?
Lexus achieves unparalleled drive comfort by combining a symphony of smooth materials, high craftsmanship, integrated technology, all of which together form a kind of interior cocoon of comfort and elegance.
- What stands out about Lexus cars’ performance and reliability?
These cars are targeted towards the high-end of the market, but they also have one thing in common: they provide the driver additional excitement in form of a roaring engine, soft handling, and a comfortable ride; they also constantly re-invest in the best technology to cope with diverse driving conditions.
- What recent strides has Lexus made in terms of sustainability?
Lexus is making great strides toward sustainability and environmental stewardship with features such as reducing CO2 emissions while providing innovative performance, not only through its hybrid and electric vehicles, such as the ES Hybrid and the soon-to-be-released all-electric UX 300e, but also through its innovative Jewell pedestrian lighting system.
- How does the article summarize Lexus cars?
In short, Lexus cars possess the “world’s most powerful” engineering tradition, relentless perfectionist work engineering, and advanced technologies, which made Lexus never compromise the best driving experience — the Coolness of a sedan and the Ruggedness of an SUV — Engines of Perfection.
